(Motif wine packaging) This design for the logo is just a simple zig-zag pattern. However, the use of the circle and the way it cuts off the pattern at a certain point shows the viewer the 'M' in the pattern. This alignment is essential to the logo.
Interesting to see the evolution from sketches to final comps for this beautiful logo. Rafal Skalski / logo / design / initials / white space / negative space / identity / sketches / process / steps to creating a logo
I like the line work of this logo. It also is nice and simple. I just hope that it is for some sort of outdoors or "manly" product, since it looks like a branding iron. /// I like the texture of the letters.