Johan Pettersson

Johan Pettersson

27
Followers
27
Following
Johan Pettersson
More ideas from Johan
Display prospecting. Is it all 'Hype'? | Philip Raby | LinkedIn

Display prospecting. Is it all 'Hype'? | Philip Raby | LinkedIn

Skandinaviens största affärstidning om reklam, medier, nyheter, marknadsföring, PR och event

Skandinaviens största affärstidning om reklam, medier, nyheter, marknadsföring, PR och event

email infographic sending times

Best times to send email in 2016 [Infographic] - Smart Insights Digital Marketing Advice Best times to send email in 2016

Benedict Evans on Twitter: "Remember when DVRs were going to destroy the TV industry? (UK data) https://t.co/pHq9D2Ete6"

“Remember when DVRs were going to destroy the TV industry?

A survey of marketers found deterministic data is used more often and is more effective at driving revenue than probabilistic methods. But the line between the two has become blurred as more companies turn to a combined approach. The findings come from a “State of Identity Management” report from market research firm The Relevancy Group... Continue reading »

Survey Finds Marketers Like Their Data Deterministic

A survey of marketers found deterministic data is used more often and is more effective at driving revenue than probabilistic methods. But the line between the two has become blurred as more companies turn to a combined approach. The findings come from a “State of Identity Management” report from market research firm The Relevancy Group... Continue reading »

Survey Finds Marketers Like Their Data Deterministic

video_advertising_trends

Wibbitz, a company whose technology automatically creates video content from text and images, released the results of a video advertising survey it conducted in March

video_trend_2

Wibbitz, a company whose technology automatically creates video content from text and images, released the results of a video advertising survey it conducted in March

En ny marknadsanalys från Mediavision visar att webb-tv-tittandet ökar.

En ny marknadsanalys från Mediavision visar att webb-tv-tittandet ökar.

Google Shopping ads so hot right now: the meteoric rise of PLAs

Google Shopping ads so hot right now: the meteoric rise of PLAs

The end of a mobile wave — Benedict Evans

The end of a mobile wave — Benedict Evans

Thomas Mattsson on Twitter: "Spaning: Flashstrategier... @GoteborgsPosten särskiljer sig. https://t.co/QaYMPRoFrV"

Thomas Mattsson on Twitter: "Spaning: Flashstrategier... @GoteborgsPosten särskiljer sig. https://t.co/QaYMPRoFrV"