Today we’ve been doing some archive browsing and ran across these print ads for Lego from 5 years ago. Lego is still using this playful aspect in their ads today. When playing with simplicity on your imagination the creative possibilities are endles
Durex ad for condoms. White background with blue logo. Upstanding condom on 1 side and baby nipple on other side. Protected sex or baby- simple photo image conveying powerful message about choices and consequences.
I found this ad to be very clever due to its unique way of showing that McDonalds is open at night with the spotlights that are shining the light to light up the display create the famous golden arches.
The poster comments on the subject (racism) in a non-direct way, trying to invoke the reader visually into the inevitable conclusion. It has multiple reads, that provoke critical thinking and raise awareness on the subject and its results globally.
Irish International BBDO - Guinness 'Welcome Home' Poster ad that ran at Dublin Airport, welcoming those returning to Ireland for "The Gathering" - an Irish government-sponsored initiative which encourages the Irish diaspora to visit home.