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A corporate identity is the overall image of a corporation or firm or business in the minds of diverse publics, such as customers and investors and employees. It is a primary task of the corporate communications department to maintain and build this identity to accord with and facilitate the attainment of business objectives.

The Hair Tailor. A very British brand identity designed by Pete Gardner for The Hair Tailor, a hair and fashion stylist from Newcastle.

Identity Design – BVD

Identity Design - BVD

BVD Identity Designed by; BVD In July coinciding with major changes to the studio, Stockholm-based BVD gave their identity a fresh overhaul. The new branding had to reflect their ambition as a.

Software Mind Rebranding by Michal Jakubowski, via Behance

Software Mind is a software house company operating on a global market. Back in 2012 my concept design for new Software Mind logo has won an auction and I was commisioned to create whole corporate identity.