Global Business

Collection by Professor Joel Evans • Last updated 9 days ago


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Professor Joel Evans
Looking Ahead to 2030

Ten Years Out: Looking Ahead to 2030 -- Will YOU Be Ready?

Looking ahead to 2030, while thinking about 2020. Really? Yes, at the same time, good marketers must be forward-thinking, too.

Is the New iPhone 12 Worth the Hype? Apple Iphone, Ipad Air, Nouveau Iphone, Flexible Oled, 13. November, Whatsapp Tricks, Apple Today, Las Vegas Strip, Apple Launch
13. NovemberWhatsapp TricksApple TodayLas Vegas StripApple Launch

Is the New iPhone 12 Worth the Hype? YOU decide

Last Tuesday, Apple announced the introduction of the new iPhone 12. Some critics are asking? Is the new iPhone 12 worth the hype? Read on.

Planning Your COVID-Related Communications: A Flowchart [Infographic] Direct Marketing, The Marketing, Digital Marketing, Sales Presentation, Self Branding, Improve Communication, Marketing Communications, Global Business, Ways To Communicate

A Tool for Improving Communications During COVID-19

As the pandemic rages on, we must learn more best practices. Such as improving communications during COVID-19. Especially from a consumer perspective.

Instagram Is Revamping Reels Delete Instagram, Like Instagram, Instagram Tips, Facebook Instagram, Instagram Story, Tablet Android, Public Profile, Windows Phone, Tecnologia
Delete InstagramInstagram StoryPublic ProfileWindows PhoneTecnologia

Instagram Is Revamping Reels -- Will This Be Successful?

After some criticism, we see that Instagram is revamping Reels. This is opportunistic timing by Instagram, given TikTok's scrutiny

Video Game Consoles Keep Rocking Super Nintendo, Nintendo 64, Playstation 2, Wii, Keep Rocking, First Video Game, Video Games, Current Generation, Video Game Industry

All-Time Popularity: Video Game Consoles Keep Rocking

Video game consoles keep rocking. It may be hard to believe, but video game consoles have been around for nearly 50 years.

TikTok Plays on Its Strengths

Staying in the Social Media Game: TikTok Plays on Its Strengths

TikTok faces U.S. government restrictions and more competition from IReels. In response, TikTok plays on its strengths with video clips.

  Georgia Institute Of Technology, Circular Economy, Investment Firms, Global Business, Greenhouse Gases, Liquor Bottles, Supply Chain, Btob, Customer Service
Global BusinessGreenhouse GasesLiquor BottlesCustomer Service

Insights About Firms That Practice Socially-Responsible Packaging

Despite some unsettling examples to the contrary, many firms practice socially-responsible packaging. We also need to recognize them.

Apple Is the First 2 Trillion Dollar US Company App Store, Microsoft, My Market, Digital Technology, Technology Apple, Gas Company, Gas Giant, Us Companies, Share Prices
MicrosoftGas GiantUs CompaniesShare Prices

On a Real Run: Apple Is the First 2 Trillion Dollar US Company

On March 27, 2020, Apple was valued at $1.08 trillion. In less than sixth months, Apple is the first 2 trillion dollar US company.

2020 Global Most Valuable Brands Self Branding, Creativity And Innovation, Global Business, Business Advice, What Goes On, Loyalty, Leadership, Psychology, Infographic
Global BusinessLoyaltyLeadership

A BrandZ Report: 2020 Global Most Valuable Brands

BrandZ does a leading global brand report. Here, we present the 2020 global most valuable brands report. With multimedia.

Coca-Cola Seeking to Turn Things Around Coca Cola History, Soda Brands, Soda Fountain, Global Business, Wall Street Journal, Big Challenge, Supply Chain, How To Run Longer, Loyalty
Soda FountainGlobal BusinessBig ChallengeLoyalty

Revamp: Coca-Cola Seeking to Turn Things Around

It's hard to believe. Coca-Cola Seeking to Turn Things Around. But, in the COVID-19 era, things are evolving for the firm.

  Global Business, Supply Chain, Customer Service, Ecommerce, Leadership, Infographic, Delivery, Retail, Trends
Global BusinessCustomer ServiceLeadershipTrends

No-Return Returns: Proactive New Strategy for Customer Returns

Yesterday, we highlighted customer returns policies that most annoy shoppers. Now, we examine a proactive new strategy for customer returns.

  Marketing Goals, Social Media Marketing, Digital Marketing, Marketing Strategies, Affiliate Marketing, Content Marketing, Online Marketing, Self Branding, Instagram Marketing Tips
Digital MarketingMarketing StrategiesAffiliate MarketingContent MarketingOnline Marketing

A Visual Guide to Devising Influencer Marketing Campaigns

Over the past years, we have presented 45 articles relate to influencers. Now, we look at devising influencer marketing campaigns.

  Cloud Infrastructure, Global Business, Wall Street Journal, Supply Chain, Cloud Computing, Btob, What Goes On, Helpful Hints, No Response
Cloud InfrastructureGlobal BusinessCloud ComputingNo Response

Understanding the Areas of Google Strength and Weakness

Yesterday, we looked at the new antitrust suit filed against Google.Today, we examine the areas of Google strength and weakness.

  Department Of Justice, Global Business, Online Advertising, Wall Street Journal, Attorney General, Market Research, Btob, What Goes On
Department Of JusticeGlobal BusinessOnline AdvertisingAttorney General

Blockbuster Legal Action: The Power of Google Leads to an Antitrust Case

The power of Google leads to an antitrust case that will be closed watched. Many more such legal actions are sure to follow globally.

Apple iPhone 12 Pricing and the State of 5G Contract Phones, Apple Price, Dividend Stocks, Iphone Price, Are You Bored, Today Episode, New Technology, Stock Market, Blockchain

The Latest on Apple Pricing and the State of 5G -- Infographics

Yesterday, we discussed the introduction of the new Apple 12 iPhones. Now, we dig deeper into Apple iPhone 12 pricing and the state of 5G.

  Holiday List, Holiday Fun, Global Business, Good Housekeeping, Shopping Hacks, Are You Happy, No Response, I Shop, Psychology
Global BusinessShopping HacksAre You HappyNo ResponseI Shop

2020 Smart Holiday Shopping Tips -- from Evans on Marketing

We offer our 2020 smart holiday shopping tips in an infographic. In this time of the COVID-19 pandemic, the tips are more important than ever.