Digital Asset Management

Collection by RaulTiru.com • Last updated 8 weeks ago

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Pharmaceutical companies need to speed up their #digital transformation and build agility and scale in their #marketing and #communications efforts to stay competitive and answer increasingly complex #customer demands. Managing all your digital assets from one central location helps you stay ahead of the curve and #communicate with your customers more efficiently by allowing you to focus your time and #effort in what really makes a difference. #brandmanagement #brandconsistency…

Digital Asset Management for Pharmaceutical Industry

Pharmaceutical companies need to speed up their #digital transformation and build agility and scale in their #marketing and #communications efforts to stay competitive and answer increasingly complex #customer demands. Managing all your digital assets from one central location helps you stay ahead of the curve and #communicate with your customers more efficiently by allowing you to focus your time and #effort in what really makes a difference. #brandmanagement #brandconsistency…

Getting people to use your #logo correctly depends on a lot of stuff, including how the people working with your brand actually feel about it. But getting people to understand the value of a logo and why it matters how you use it, is an important piece of the puzzle. To help you do that, we've gone in-depth and listed some insights from various sources about the business value of a logo, and why the looks and consistent use of your logo matter. #brandstrategy #branding #brandawareness…

The business value of brand logo design

Getting people to use your #logo correctly depends on a lot of stuff, including how the people working with your brand actually feel about it. But getting people to understand the value of a logo and why it matters how you use it, is an important piece of the puzzle. To help you do that, we've gone in-depth and listed some insights from various sources about the business value of a logo, and why the looks and consistent use of your logo matter. #brandstrategy #branding #brandawareness…

A growing #company means a growing amount of data. Storing and structuring data efficiently is not as easy as creating a PowerPoint presentation. With increased #growth, new #marketing processes and metrics can become relevant. To keep up with growth pains, companies need to quickly adapt to #marketchanges. More often than not, companies still work with outdated tools, such as spreadsheets that don’t allow for quick changes. #brandmanagement #brandvisibillity #digitalmarketing

5 marketing challenges faced by fast growing companies

A growing #company means a growing amount of data. Storing and structuring data efficiently is not as easy as creating a PowerPoint presentation. With increased #growth, new #marketing processes and metrics can become relevant. To keep up with growth pains, companies need to quickly adapt to #marketchanges. More often than not, companies still work with outdated tools, such as spreadsheets that don’t allow for quick changes. #brandmanagement #brandvisibillity #digitalmarketing

Brand consistency is a complex subject and it becomes even more so when you talk about franchises. Let’s have a look at what brand consistency is and how it applies to franchises. #brandstrategy #branding #brandawareness #brandconsistency #brandidentity #digitalassetmanagement #dam #brandmanagement

Brand consistency for franchising

Brand consistency is a complex subject and it becomes even more so when you talk about franchises. Let’s have a look at what brand consistency is and how it applies to franchises. #brandstrategy #branding #brandawareness #brandconsistency #brandidentity #digitalassetmanagement #dam #brandmanagement

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How to collaborate effectively and manage your brand remotely

Five minutes with Fleur Video series – How do you make sure you collaborate and manage your brand effectively while working remotely?

Hello everyone and welcome to this lesson about managing your brand #consistency with external stakeholders. As a #marketing, #branding, or communications professional, you are often sharing content with many different teams within your #organization, and probably also outside the organization: think about your marketing agencies, photographers, distributors, resellers and maybe even the press. #brandmanagement #brandvisibillity #courses #digitalmarketing #dam #brandconsistency

Managing brand consistency with external stakeholders

Hello everyone and welcome to this lesson about managing your brand #consistency with external stakeholders. As a #marketing, #branding, or communications professional, you are often sharing content with many different teams within your #organization, and probably also outside the organization: think about your marketing agencies, photographers, distributors, resellers and maybe even the press. #brandmanagement #brandvisibillity #courses #digitalmarketing #dam #brandconsistency

Franchising your business is an excellent way to expand and grow at a fast pace with minimum investment from your side. To ensure your brand’s vision and identity are correctly translated, HQ must hold the reins of control. Defining, communicating and enforcing clear brand guidelines is key to building a strong brand, which in turn benefits the whole franchise. #brandstrategy #branding #brandawareness #brandconsistency #brandidentity #digitalassetmanagement #dam #brandmanagement

Franchise marketing: 5 tips for amazing growth

Franchising your business is an excellent way to expand and grow at a fast pace with minimum investment from your side. To ensure your brand’s vision and identity are correctly translated, HQ must hold the reins of control. Defining, communicating and enforcing clear brand guidelines is key to building a strong brand, which in turn benefits the whole franchise. #brandstrategy #branding #brandawareness #brandconsistency #brandidentity #digitalassetmanagement #dam #brandmanagement

Every business should have a Brand Reputation Management strategy to monitor how others perceive your #brand. In this post, we’ll explore how to monitor your brand’s reputation, so you know what people are saying about your brand, including the good, the bad, and the ugly. We’ll also dive into how to set up a #brandmanagement crisis plan for your business so you can react quickly to address any issues. #brandstrategy #branding #brandawareness #brandconsistency #brandidentity…

Brand reputation management: 3 ways to monitor what people are saying about your business

Every business should have a Brand Reputation Management strategy to monitor how others perceive your #brand. In this post, we’ll explore how to monitor your brand’s reputation, so you know what people are saying about your brand, including the good, the bad, and the ugly. We’ll also dive into how to set up a #brandmanagement crisis plan for your business so you can react quickly to address any issues. #brandstrategy #branding #brandawareness #brandconsistency #brandidentity…

Welcome to the next lesson! Today we are discussing brand #management and KPIs. Your website and social media analytics are a goldmine of #information to track and learn how to grow your #brand. Everything you need is in the data. Before you start analyzing your #marketing efforts, however, you have to decide what's most important for your brand. You can measure a lot of things but that doesn’t mean you should. #brandmanagement #brandvisibillity #Dam #growthmindset

What are the most important branding KPIs

Welcome to the next lesson! Today we are discussing brand #management and KPIs. Your website and social media analytics are a goldmine of #information to track and learn how to grow your #brand. Everything you need is in the data. Before you start analyzing your #marketing efforts, however, you have to decide what's most important for your brand. You can measure a lot of things but that doesn’t mean you should. #brandmanagement #brandvisibillity #Dam #growthmindset

Sales teams need ways to quickly get content that will impress leads, build relationships and thought leadership and, most importantly, close more deals. Sales people don’t have time to study brand guidelines in depth, or track down rights for customer quotes and case studies. They are looking to bring new business to the company, and leave the brand management stuff for Lytho. #brandmanagement #dam #digitalmarketing #growthmindset #brandconsistency #successstory Digital Asset Management, Brand Management, Customer Quotes, Online Marketing, Digital Marketing, Sales People, Social Enterprise, Marketing Professional, Brand Guidelines
Brand ManagementOnline MarketingDigital MarketingBrand Guidelines

Brand Management Solution for Sales Teams

Sales teams need ways to quickly get content that will impress leads, build relationships and thought leadership and, most importantly, close more deals. Sales people don’t have time to study brand guidelines in depth, or track down rights for customer quotes and case studies. They are looking to bring new business to the company, and leave the brand management stuff for Lytho. #brandmanagement #dam #digitalmarketing #growthmindset #brandconsistency #successstory

What sets a strong #brand apart from others? All great #organizations have one thing in common: they are #recognizable and consistent. Which #products you buy and which brands you prefer are most of the time an irrational, feeling-based decisions rather than practical ones. Customers dine in McDonald’s restaurants not because the food is inherently better but because they know exactly what they will get when they place an order. #Consistency is one of the principles of building a strong…

How to make your brand more recognizable

What sets a strong #brand apart from others? All great #organizations have one thing in common: they are #recognizable and consistent. Which #products you buy and which brands you prefer are most of the time an irrational, feeling-based decisions rather than practical ones. Customers dine in McDonald’s restaurants not because the food is inherently better but because they know exactly what they will get when they place an order. #Consistency is one of the principles of building a strong…

When it comes to building brand awareness, consistency is key. If you think about the world’s most recognizable brands, they all have one thing in common: they are consistent in their voice, tone, logo designs, colors and everything else that represents their brand. But how do they manage to maintain consistency in all these different aspects? There are many things to keep in mind if you want your communication to be consistent with the true identity of your brand. #branding…

10 best tech company Brand Books / Style Guides [+ Free Templates]

Get inspired by some of the best tech company brand books and learn more about how to create your own brand book. [Free Templates Included].

How do you make sure you #collaborate and manage your brand #effectively while working remotely? In a series of videos, Fleur Elise Muller – Account Executive at Lytho, shares some tips, #tools and tricks so you and your team can be more #efficient and stay on brand during these trying times. Everyone is forced to work from home right now, which is a new situation to many if not all of us. #brandmanagement #brandvisibillity #teamcollaboration

How to collaborate effectively and manage your brand remotely

How do you make sure you #collaborate and manage your brand #effectively while working remotely? In a series of videos, Fleur Elise Muller – Account Executive at Lytho, shares some tips, #tools and tricks so you and your team can be more #efficient and stay on brand during these trying times. Everyone is forced to work from home right now, which is a new situation to many if not all of us. #brandmanagement #brandvisibillity #teamcollaboration

Having your #digitalassets in a variety of hard drives, cloud solutions, desktops and other places is never best practice. The occasional inconvenience of not being able to find a specific image immediately shifts to a serious problem start when you need to collaborate with external partners, and they need access to your files as well. Finding the right #DAM solution is crucial in streamlining your processes and it will save your resources while making your #brand stronger. #brandmanagement… Online Marketing Tools, Marketing Technology, Digital Marketing, Digital Asset Management, Brand Management, Growth Hacking, Social Enterprise, Growing Your Business, Startups
Online Marketing ToolsDigital MarketingBrand ManagementStartups

Collaboration with external partners

Having your #digitalassets in a variety of hard drives, cloud solutions, desktops and other places is never best practice. The occasional inconvenience of not being able to find a specific image immediately shifts to a serious problem start when you need to collaborate with external partners, and they need access to your files as well. Finding the right #DAM solution is crucial in streamlining your processes and it will save your resources while making your #brand stronger. #brandmanagement…

How do you make sure you collaborate and manage your brand effectively while working remotely? In a series of videos, Fleur Elise Muller – Account Executive at Lytho, shares some tips, tools and tricks so you and your team can be more efficient and stay on brand while working remotely. Everyone is forced to work from home right now, which is a new situation to many if not all of us. #growthmindset #brandmanagement #dam #digitalmarketing #brand #brandvisibillity

Protecting brand guidelines by using templates

Brand Management: Protecting Brand guidelines. In this video and blog article we highlight how you can protect your brand by using branded templates.

Working from home brings challenges that an office setting usually doesn't. At Lytho we've noticed that getting the job done while working remotely requires more than creating to-do lists, taking breaks, and setting up an office space at home. In order to do your best work, you need to be able to focus. To help you do that, Team Lytho offers you four tips that help you work smarter, not harder. #brandstrategy #branding #brandawareness #brandconsistency #brandidentity #digitalassetmanagement…

How to stay focused working from home [4 tips]

Working from home brings challenges that an office setting usually doesn't. At Lytho we've noticed that getting the job done while working remotely requires more than creating to-do lists, taking breaks, and setting up an office space at home. In order to do your best work, you need to be able to focus. To help you do that, Team Lytho offers you four tips that help you work smarter, not harder. #brandstrategy #branding #brandawareness #brandconsistency #brandidentity #digitalassetmanagement…