On the Blog: Small Biz Refined
Blog posts about social media, digital marketing, e-commerce strategies and how to grow your product-based business! All written by yours truly. :)
Unique Product Packaging Ideas for Etsy Sellers | Small Biz Refined
Consistent and attractive product packaging is invaluable for any small business. So I’ve put together some creative product packaging inspiration for Etsy sellers (or product sellers on any platform!), so you can be sure to nail it!
15 Essential Email Marketing Tips for Online Business | Small Biz Refined
Looking to refine your email marketing strategy? Here are 15 essential tips for growing an email list, sending marketing emails, and more email marketing tips for small business owners!
Instagram Brand Rep Search: How To Use Influencer Marketing | Small Biz Refined
The best way I found for growing an online shop and selling more products: working with Instagram brand representatives (also known as brand reps). Essentially, it's a mutually beneficial partnership. Here's how to run a brand rep search on Instagram and find social media influencers to help grow your business!
Instagram Hashtags for Winter | Small Biz Refined
Looking for great winter hashtags to use on your Instagram posts? From cozy holiday vibes to snowy winter nights, here are 30+ relevant hashtags for winter to get your Instagram posts seen. Plus more Instagram inspiration and social media tips!
How to Use Alt Text on Instagram (& Why!) | Small Biz Refined
Instagram has a new keyword search feature, and it’s what we’ve all been waiting for! Adding this one specific thing to your posts makes them more likely to rank in the keyword search on Instagram (and, more importantly, makes them more accessible!). Curious about this new Instagram feature? Read on for how to get your Instagram posts found in keyword searches (hint: alt text is involved).
35+ Instagram Photo Props & Backdrops for Photography | Small Biz Refined
Trying to figure out what to post on Instagram doesn't have to be hard! Here's some inspiration for unique and inexpensive Instagram props & photography backdrop ideas to use to style Instagram flatlays and for product photography inspiration. #instagramtips #businesstips #photographytips #etsytips #smallbusiness
5 Things You Need in Your Welcome Email | Small Biz Refined
Your welcome email (or email sequence) is your opportunity to make a good first impression with your email list. Here are 5 things you need to include! Email marketing tips for business owners. #onlinebusiness #businesstips #emailmarketing #emailtips #entrepreneur
How to Use Tailwind for Pinterest: The Ultimate Strategy Guide - Small Biz Refined
Want to know how I got almost 5k followers and over 900,000 monthly views on Pinterest? In addition to optimizing my Pinterest profile and using Pinterest SEO, the Tailwind app has been huge for growing my Pinterest account. Tailwind is hands-down my favorite social media tool. Here's my ultimate guide to using Tailwind for Pinterest (my strategies revealed!) to grow your Pinterest account and get more website traffic! #smallbusiness #socialmediatips #pinteresttips #tailwind
7 Clever Ways to Use Instagram Story Highlights for Your Business | Small Biz Refined
Did you know Instagram Story Highlights can actually grow your business and Instagram account? Here are 7 clever ways to use Instagram story highlights. This Instagram feature is huge for business owners. Use these social media tips for business to build trust, share important information, and highlight glowing reviews! #instagramtips #instagramstories #videomarketing #marketingtips #socialmediatips
One Powerful Way to Sell More Digital Products
One of the most powerful ways to sell more digital products: create a mockup! Creating a mockup shows that your digital product is tangible. No matter if you're selling printables, ebooks, digital art, etc. - you need to make a mockup to show it off. Click to learn how to make a mockup, what a mockup is, and digital product mockup examples! #etsytips #printables #digitalproducts #onlinebusiness #ecommerce
Pinterest SEO: 7 Steps to Harness This Marketing Strategy | Small Biz Refined
Pinterest SEO (search engine optimization) is essential for increasing your reach on Pinterest. Here's how to harness this powerful Pinterest marketing strategy! Here are 7 essential Pinterest SEO tips. #pinterest #pinteresttips #pinterestSEO
9 Ways to Get Your Business Organized This Year - Small Biz Refined
Here are my top organization tips for business owners, so you can crush your to-do list and streamline your processes this year. Includes business planning tips, how to stay organized, and how to do a digital declutter. #businesstips #organization #businessplanning
35+ Styling Prop Ideas & Backdrops for Instagram and Product Photography - Small Biz Refined
Wouldn’t it be nice to have a box full of Instagram props and backdrops just waiting to be styled into a perfect Instagram flatlay? Fortunately, I've put together a list of budget-worthy styling props and backdrops for Instagram. Make your product photography & Instagram feed shine! #instagramtips #flatlay #socialmediatips #photographytips